29-year-old entrepreneur Megan Meza never anticipated the Corona virus outbreak after launching her horchata cold brew company, Bandida, last year.
In spite of the fact that her sales will likely plummet due to COVID-19, she’s still looking for ways to help members of her local community in Brooklyn.
After hearing about CityMeals on Wheels, an organization that hand delivers meals to the elderly who can’t leave home, Meza decided she would give them 20% of her profits for every 6-pack of horchata sold.
"They need a ton of help right now…We have a lot of seniors who are too afraid to go to the grocery store or are too high risk to leave home.” Meza said.
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As of now, the CityMeals on Wheels seniors centers are closed but they’ve been working hard to deliver 150,000 emergency meals and are currently packing an additional 100,000.
Meza is currently offering to drop off the horchata cold brew to anyone living in Brooklyn.
"I will be driving around delivering it myself and I can do door drops. I don't have to see you,” Meza said.
For those of you who are worried about staying healthy while working at home, Bandida’s horchata is a great option because it’s vegan, dairy free, and contains no refined sugar.
In addition to being conscientious about health, Meza is passionate about building a company that supports women of color.
"Every step of my process from my ingredients down to my accounting has been brought to life by a woman of color."
Meza wants other entrepreneurs to realize that they have a choice when it comes to working with small businesses and she always takes the extra steps needed to find women she can partner with.
“That's what inspired the name Bandida—a woman who defies the status quo, she lives by her own rules, and creates the world she wants to live in,” Meza said.
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Her next mission?
“I'm working with how to make my product last from five days on the shelf to two weeks without any preservatives.”
Although these are very tough times for small business owners, Meza is inspired by everyone she has met who has offered to help.
"I think it's really amazing the unity that has come out of this. Even though it's a horrible situation.
”If you are located in Brooklyn and would like to place an order, visit this link.
About the Author
Luisa Navarro
Mexican-American journalist, former national news producer, and graduate of Boston College and Columbia University School of Journalism. Her mission is to shed more light on the beauty and traditions of Mexican culture. This website is dedicated to her grandmothers, Tita Susana and Tita Lupita, who taught her to be proud of her heritage and to always remember where her ancestors came from.
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